{"id":14914,"date":"2018-08-13T10:23:52","date_gmt":"2018-08-13T15:23:52","guid":{"rendered":"https:\/\/wp.baldwinpublishing.com\/?p=14914"},"modified":"2021-04-06T20:04:41","modified_gmt":"2021-04-07T00:04:41","slug":"blog-health-infographics","status":"publish","type":"post","link":"https:\/\/wp.baldwinpublishing.com\/blog-health-infographics\/","title":{"rendered":"Why you need health infographics for your hospital blog or newsletter"},"content":{"rendered":"

Here are some great reasons to use health infographics in your content marketing strategy.<\/h2>\n

Health infographics are an engaging way to share information with readers. \u00a0These graphic visuals contain useful data that is easy to scan and easy to retain. Infographics are an effective way to share health and\u00a0wellness content<\/a> on your blog, newsletter or website because people process images faster than having to read a body of text to get the same information. And that\u2019s why they boost conversion rates.<\/span><\/p>\n

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So what exactly makes up a good health infographic?<\/strong><\/h3>\n

These graphics should be visually appealing. They should be bold and the images used to depict the information to be shared should be eye-catching and interesting. There\u2019s lots of graphic content in an infographic, but there is text as well \u2013 and that text should be large and easy to read. In some cases, there are statistics, but there doesn\u2019t have to be. Almost any useful information worth sharing can be designed in an infographic format.<\/span><\/p>\n

There\u2019s really no right or wrong way to use an infographic as a means of sharing information. For example, you can educate readers about how to have a safer summer using fun graphics that depict a beachy scene. Or you can touch on a subject that may be otherwise difficult to address \u2013 namely, how the color of your pee can indicate whether you are dehydrated \u2013 by showing a series of droplets in varying shades of yellow.<\/span><\/p>\n

Do you think infographics aren\u2019t worth the time or expense to create? Think again!<\/strong><\/h3>\n

One of Baldwin Publishing\u2019s clients received a 30% click-through rate when they included one of our health infographics in their hospital newsletter. People\u2019s interest was apparently piqued when seeing the vibrantly designed graphic and readers wanted to click through to find out more about the information it promised to share. \u00a0<\/span><\/p>\n

If you don\u2019t have the resources, how can you benefit from using health infographics?<\/strong><\/h3>\n

Most hospital marketers don\u2019t have the staff, resources or budget to create their own infographics, even if they know they offer a good return on investment. That\u2019s where Baldwin Publishing comes to the rescue!<\/span><\/p>\n

We create informative health infographics that grab readers\u2019 attention while providing them with important facts and tips. Our professionally-designed graphics include enticing images, easy-to-read text and valuable information. <\/span><\/p>\n

When designing an infographic, we consider its appeal, comprehension and retention. <\/span><\/p>\n