Social Media & Client Account Manager

Position Summary

HealthEcooks.com, a recipe website, is hiring a creative Social Media and Client Account Manager who has professional experience creating social media content for the recipe, food or health industry. The ideal candidate will be knowledgeable about cooking healthy, social media, client communications, and managing an ad budget for promotions on social platforms.

HealthEcooks.com is produced by Baldwin Publishing, a 35-year-old health and food media company based in Bucks County.

Social Media and Account Management Job Description

• Plan and create compelling posts to develop an audience, increase engagement and drive traffic to HealthEcooks.com.
• Communicate and promote our client’s health and recipe content updates.

Social Media Experience

At least 2 years of professional experience creating and managing Social Media posts for Facebook, Instagram, Pinterest, LinkedIn, YouTube, TikTok.

• Experience using graphic design programs in AI, Canva, Adobe
• Experience producing and editing Social Media Video clips
• Experience managing Social Media groups and communities
• Experience developing and executing a Social Media ad strategy

Responsibilities

• Develop and implement social media posts and ad strategies to build brand awareness, and target audiences on each platform
• Create engaging graphics and video content for social media platforms
• Monitor social media channels and respond to comments and messages
• Analyze social media data and adjust strategies accordingly
• Collaborate with the recipe website team to create cohesive campaigns

Skills Required

• Content strategy, Graphic design and Video editing skills to create appealing content
• Experience with advertising and content promotion on social media platforms
• Excellent writing and proofreading skills to ensure content accuracy
• Familiarity with analytic tools and social listening platforms
• Client communication experience using phone, email and zoom